Website design and development for Virgin Atlantic Flightstore

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The challenge

Virgin needs very little explaining – everyone knows and loves the brand. every1 has worked closely with Aviate Management since its inception more than seven years ago. Recently, the company took over operations of the Virgin Atlantic Flightstore and commissioned every1 to design and develop a new portal aimed at increasing online booking and ticketing by travel agents and professionals.

  • Virgin and Delta airlines homepage
  • Virgin and Delta airlines
  • Virgin news and blogs links
  • Virgin products
  • Virgin news feed

The Solution

Designed inline with Virgin Atlantic brand guidelines and built to match the Aviate technology profile, we developed the solution using Umbraco – The open source ASP.NET CMS.

The website enables the Flightstore team to market promotions and provide general information to the travel business community. Those registered for fares can access the booking engine and can price, book, pay and ticket 24/7.

The addition of Umbraco software enabled the quick creation of forms to allow new visitors to register for fares, or submit a group-booking request.

virgin solution image
Virgin solution image

Keeping professionals up to date

A news section helps Flightstore communicate updates and changes to flight routes, cabin information and baggage allowances, while the blog includes destination guides, brand-related news and fun lifestyle snippets.

Virgin website on laptop and iphone
virgin solution image
Virgin solution image
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I can’t speak highly enough of Chris and the team at every1. They were faced with the difficult task of designing a website for a globally recognised brand, working with a range of different departments and companies, while adhering to strict brand guidelines. The feedback we have received has been outstanding.

Carly WhiteOak, Marketing & Groups Sales Manager, Virgin Atlantic Flightstore
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The Outcome

The resulting solution is a well structured, future friendly, responsive website and member portal that caters for its many visitors types, providing a personalised customer journey with easy access to information and handy functionality.

Since launch, online joining, membership advisor appointments and engagement with resource centre content has all increased.