client
FOX International
project
Off Air Advertising Campaign
sector
TV & Entertainment
brief
American Horror Story is an american TV series about a family of three who move from Boston to Los Angeles as a means of reconciling their past anguish. They move to a beautifully restored but creepy mansion, unaware that the home is haunted by a history of brutal past events.
FX UK channel (owned by Fox International) appointed Every1 to deliver the off air creative campaign for the launch of new TV series in the UK. The delivery included: Original keyart design, Consecutive press advertising, outdoor print & digital adverting and website imagery.